Instagram Enhances User Engagement with New Polls Feature in Comments Section

Instagram is taking user engagement to the next level by testing a new feature that allows users to add polls in the comments section under posts. Adam Mosseri, the head of Instagram, announced this update, highlighting its potential to boost user engagement and interactivity.

Understanding the Feature:

This innovative feature enables users to include polls in the comments section, mirroring the format seen in Instagram Stories. What sets this apart is its availability for regular feed posts and Reels, enhancing the interactive experience across different content types on the platform.

Creator-Friendly Engagement:

Adam Mosseri emphasized that this addition aims to assist creators in increasing engagement on their posts. By allowing polls in comments, Instagram intends to create a more vibrant and interactive environment for both creators and followers.

Format Similar to Stories:

The format of these polls will resemble the ones shared in Stories, ensuring a seamless and familiar experience for users. While specific details about the duration of these polls remain undisclosed, their presence promises to add a dynamic element to Instagram interactions.

Limited Testing, Wider Rollout Soon:

Currently, this feature is in the testing phase and available to a limited audience. However, Instagram plans to roll out to a broader user base soon, indicating its commitment to continually enhancing user engagement and interaction.

Instagram users can look forward to a more interactive commenting experience, making conversations around posts and Reels more engaging and dynamic. Stay tuned for the official rollout of this exciting new feature!

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